George interviews Karthik Suresh, co-founder of Ignition, a platform that unlocks revenue opportunities by aligning product, marketing, and sales teams around new market initiatives.
Ignition aims to help companies achieve a solid product-market fit and successful product launches by providing an AI-powered platform that guides users through the entire go-to-market process. Their discussion delves into the challenges of coordinating product launches, the importance of effective messaging and positioning, and how Ignition's AI technology assists in creating standardized go-to-market plans.
138: Navigating the Product Launch Maze with Ignition's AI Platform (ft. Karthik Suresh)
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People of Product
Digital products power our lives, but they wouldn’t exist without the expertise and passion of real people. This podcast brings together industry experts to have conversations beyond tech, tools, and process. We’re here to talk about the ROI of empowered teams. Listen as we discuss building, leading, equipping, and inspiring product teams to create transformational change within companies. People of Product is hosted by George Brooks & Dan Linhart - the founders of Crema.
Digital products power our lives, but they wouldn’t exist without the expertise and passion of real people. This podcast brings together industry experts to have conversations beyond tech, tools, and process. We’re here to talk about the ROI of empowered teams. Listen as we discuss building, leading, equipping, and inspiring product teams to create transformational change within companies. People of Product is hosted by George Brooks & Dan Linhart - the founders of Crema.Listen on
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138: Navigating the Product Launch Maze with Ignition's AI Platform (ft. Karthik Suresh)